You can use product list block to display a list of products (up to 5) in your email. We highly recommend using it in your abandonment emails to display products your contacts have shown interest in.
Example: Checkout Abandonment Email
One special trait about OnVoard's product list block is that you can embed reviews stats to provide richer insights for each products.
Types of Email to use Product List Block
- Checkout Abandonment
- Cart Abandonment
- Browse Abandonment
- Product Review
Product List Configurations
Below are some configurations to note when using product list block.
Data Input
Determines how you want to input data to product list block.
Resource Property
This will extract products data from a specified resource. Only resource with "products" property are eligible. For example, if Shopify Checkout Started shopify.checkout_started is selected, we will extract products data from shopify.checkout_started.products and use it to render product list block.
The following resources are eligible (all have "products" property):
- Shopify Order
- Shopify Checkout Started
- Shopify Order Fulfilled
- Shopify Order Placed
- BigCommerce Order
- BigCommerce Checkout Started
- BigCommerce Order Completed
- BigCommerce Order Placed
- EasyStore Order
- EasyStore Checkout Started
- EasyStore Order Fulfilled
- EasyStore Order Placed
Query Resource Records
This will query records from a resource containing product data.
The following resources are eligible:
- Shopify Cart Item Added
- Shopify Product Viewed
- BigCommerce Cart Item Added
- BigCommerce Product Viewed
- EasyStore Cart Item Added
- EasyStore Product Viewed
Manually Specify
Manually specify details for each product. Use this if you need to have full control on products to display.
Query Resource Records
This config is only applicable if you select Query Resource Records for Data Input.
You can specify how you want to query resource records used for products data. In the example shown, we are querying records from Shopify Product Viewed where price is greater than 50. The results will then be sorted by most recent activity.
In most cases, you would sort by Activity Datetime [High to Low]. Since product list block can only display up to 5 products, sorting by most recent records allows us to display products users most recently viewed.
Product Properties
By default, the following product variables can be used in product template.
- product.id
- product.name
- product.currency
- product.price
- product.price_with_currency
- product.compare_at_price
- product.compare_at_price_with_currency
- product.url
- product.image_url
- product.avg_rating
- product.num_reviews
In most cases, these variables are suffice for product details. But if you need to, you can map additional properties.