One key differentiation of using OnVoard to send reviews emails is that besides the built-in email sending from our Reviews app, you can opt to use Marketing Platform app to fully customize workflows and reviews emails. Here are the pros and cons for using Marketing Platform to send reviews emails.
Fully customize emails: You can add additional blocks to your email content and go beyond the default email templates used by reviews apps.
Control workflows: When you use marketing platform to send reviews emails, you get to fully control the workflows for each steps. For example, you can add a branch step to send a different reviews emails to users who've spent more than $500 within a single order. Or you can setup to get notified whenever someone leaves a review.
More complex: Setting up marketing platform to send reviews emails requires much more work on your end and can be challenging for non-technical users. For starters, we recommend to first try using the built-in Reviews app for email sending, and only use marketing platform to send reviews emails when your use case requires you to.
Email sends usage: Using marketing platform to send reviews emails will count towards email sends usage for marketing platform app. You may incur additional sending cost when switching to use marketing platform to send reviews emails.
Below we shall walk you through on how you can use marketing platform to send reviews emails.
Before you Begin
- Ensure that you are connected to OnVoard's marketing platform app. Go to marketing platform's connections page and check that there's an active connection to your ecommerce store.
- Ensure that you have done initial setup for Reviews app.
Disable Reviews App Email Sending
Go to reviews overview page and edit config.
Disable email sending and save your config.
Review Request Workflow
Follow guides below to setup review request workflow:
- Shopify Review Request Workflow
- EasyStore Review Request Workflow
- BigCommerce Review Request Workflow
Post Reviewed Workflow
Use the guide below to automatically send an email with coupon discount when someone leaves a review.
Review Replied Workflow
Use the guide below to send reviewers a notification email after their review has been replied by admin.
Negative Review Notification Workflow
Use the guide below to get notified when you receive negative review.